View-Master anniversary

This is a UX/UI design for the View-Master’s 80th anniversary.

Objective

View-Master turned 80 years old and was in need of a web design to attract both past and future customers. Bright colors and off-set illustrations are used throughout to imitate the reels and images that View-Master is so well known for.

The View-Master anniversary website uses bright colors and offset illustrations to imitate the product itself. View-Master reels use two offset images to create the picture that users see through the device. The colors and type used throughout the website give a friendly and fun mood without making the website childish. This product can be used by all ages, so the site should reflect that age range.